Committed to your goals
Highlight your product in the supermarket lanes and deliver it for free to your potential clients with our supermarket sampling.
SUPERMARKET SAMPLING
STRENGTHS
Make your product stand out in supermarket lanes and get to sample your products, even if they are chilled or frozen.
Reach and Notoriety
We make your product stand out in the lanes to maximize impacts and deliveries.
Experience
Your potential client lives a pleasant experience that generates a positive memory related to the brand.
Room Temperature, chilled and frozen
Supermarket sampling allows us to distribute any type of product.
Modular
Widen your objectives activating cashback, influencer marketing, lead generation and market studies modules.
REACH
Get tens of thousands of impacts thanks to the communication we have with Kuvut’s DB (email, push, app…) and with people reached at the supermarket.
We boost offline impacts selecting proximity supermarkets with high traffic of people and using advertising material to make your product stand out in the lane and at the cashier’s line with posters, stoppers and flyers.
EXPERIENCE
The participants live an experience out of the ordinary being able to test your product for free, not paying for it on the way out.
Thanks to that, and the online and offline communication carried out, you will create a positive and permanent memory related to your brand and product in your consumer’s mind.
EXPERIENCE
The participants live an experience out of the ordinary being able to test your product for free, not paying for it on the way out.
Thanks to that, and the online and offline communication carried out, you will create a positive and permanent memory related to your brand and product in your consumer’s mind.
ROOM TEMPERATURE, CHILLED AND FROZEN
Supermarket sampling allows us to distribute a wide variety of products at any temperature:
- Room temperature
- Chilled
- Frozen
During preparation and distribution, the product´s cold chain will remain intact.
MODULAR
We can take advantage of the sampling campaign to obtain results beyond product testing.
For this, we can activate some extra modules:
MODULAR
We can take advantage of the sampling campaign to obtain results beyond product testing.
For this, we can activate some extra modules:
HOW DOES SUPERMARKET SAMPLING WORK?
More than 8 years revolutionizing marketing
1
Campaign Preparation:
Assets design and campaign creation in Kuvut.
2
Campaign Launch:
Campaign communication through e-mail messages and app push notifications
3
Supermarket Selection:
The user selects pick up point on a drop down map.
4
Optional module:
User generated content on social media, increase Fanclub on Instagram, product education.
5
Pick up and testing:
Users pick up the product at the selected supermarket.
6
Feedback:
Once they’ve tested your product, the participant does a valuation survey with 5 questions.
7
Report:
Report with the campaign’s most relevant information such as impacts, product valuation, benchmark, NPS category.
CHARACTERISTICS
FAQ SUPERMARKETS
We collaborate with different companies that have proximity supermarkets such as Carrefour, Eroski and Condis.
Yes. We take care of the logistics and product delivery, being able to maintain the cold chain throughout the process.
Yes. Through a standard template you can tell us your claims and product highlights that will be shown in the flyer.
We collaborate with tens of supermarkets located mainly in Madrid and Barcelona
Yes. We can select a city or cities where you want to carry out the campaign and focus the sampling on that territory.
It’s not necessary, neither for logistics nor reference. We have carried out dozens of campaigns of referenced and non referenced products.
Contact
If you are interested in our services, from ad-hoc integrations of our technology in your CRM, to specific WOM campaigns, Sampling, Influencer Marketing, market research or reviews, complete the form and we will start working to meet your goals!