Influencer Spain  get +1.1 millions views for Gliss Dry Shampoo

Gliss, an expert brand in hair care from Schwarzkopf, launched its product Gliss Dry Shampoo, which was a complete novelty, since it was the first product for dry hair washing of the brand, without rinsing and allows its users keep their hair fresh and clean between washes.

THE  CHALLENGE

They wanted to spread the launch of this new product of the brand, as well as what is related to its characteristics, mode of use, results, among other things.

In addition, from Schwarzkopf they wanted to achieve a good position in the category.

HOW DID WE SOLVE IT WITH SPAIN INFLUENCER MARKETING?

After analyzing the different possible strategies, we came to the conclusion that collaborating with the Spanish influencer Patry Jordan was the best option, given that the niche to which she focused her content was precisely the same to which the Gliss Dry Shampoo product could interests and likes.

This is how we activated an influencer campaign Spain with Patry, who shared her experience with the product and showed how, all women and men who cannot take care of their hair how they would like, due to lack of time or other reasons, with this new product of Gliss achieved a natural and radiant look.

At the end of the campaign, we can say with total security and satisfaction that it was a very wise decision, since more than 1 million views were achieved, and they continue to grow!

From the Kuvut team, we can make the most coveted influencers in Spain and / or thousands of nano and micro influencers available to your brand … and flood social networks with content related to your product!

If you need influencers for your next campaigns, contact us!